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Privacy Policy

At we take the matter of the privacy of personal information very seriously. is operated in strict accordance with Merkur Interactive Media p.l.c’s Privacy Policy, the full details of which can be found in our Terms and Conditions.

Merkur Interactive Media p.l.c is registered under the UK government’s Data Protection Act 2015 (Registration Number C 40619). The Act states that any organization or business using personal information must do so in line with eight principles of data protection; namely that personal data must be:

  1. Used fairly and lawfully;
  2. Used for specific and lawful purposes, in a manner that is compatible with those purposes;   
  3. Adequate, relevant and not excessive;
  4. Accurate and where necessary kept up to date;
  5. Kept for no longer than necessary;
  6. Used in accordance with the rights of individuals under the Act;
  7. Kept secure to avoid unauthorised or unlawful use and accidental loss, destruction, or damage;
  8. Not transferred to another country unless that country has an adequate level of protection. collects personal information from visitors to this website through the registration process and every time you visit the site. We use cookies to track a player’s preferences and use of the website and you can read our cookie policy here. uses personal information:

  1. To set up, manage and administer your account, including for anti-money laundering, prevention of terrorist financing and identity verification; and
  2. To make, settle and pay bets or wagers;
  3. For statistical and research purposes;
  4. For market research and data analysis purposes;
  5. To analyse your credit risk (if applicable);
  6. To improve the quality or service and gaming experience for players; and
  7. To comply with licensing and regulatory requirements as are applicable to us.